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- š Boost your admissions with these key tech upgrades
š Boost your admissions with these key tech upgrades
Simple tech changes that can dramatically improve patient acquisition
Most rehab centers arenāt utilizing technology āāto make acquisition more effective.
They might have the basics in place:
Simple Google Ads campaigns
A CRM that's little more than a glorified address book
A phone system that answers calls but doesnāt capture crucial marketing data
But this is the bare-minimum.
Nowā¦
If your centerās in a similar spot, don't worry, because these ābasicā setups are goldmines of opportunity.
Even with just a few key tech upgradesā¦
You can unlock a ton of growth potential, and gain major leverage over many of your competitors.
Upgrading Your Tech Toolkit
Let's break down the key technology areas you should focus on, in order of priority:
Customer Tracking (CRM): Your CRM should be the beating heart of your operation. It needs to:
Track prospects through every stage of the funnel
Identify quality VOBs
Capture all relevant marketing information.
Salesforce is the industry gold standard, but itās a lot to maintain. Smaller centers can still do well with options like Hubspot or Zoho.
Call Tracking: Your call tracking system should capture:
Lead sources
Landing page URL parameters
Google Ad click ID (gclid) data
Invoca is my top choice, but it needs to be paired with another phone system like Five9, CTM, or CallRail.
CTM is the industry standard, but itās buggy and most people I know hate using it.
Bedboard Management: As you scale, placing patients in the right treatment center becomes crucial for maximizing both care quality and payouts.
Conversion Tracking: Feed your call and VOB data back to Google Ads and other ad platforms ā the algorithm needs training to work its magic!
Data & Analytics: What gets measured gets managed. (We use a combination of Google Sheets and Tableau).
The Quickest, Easiest Fix Is In Your Call Tracking System
Spend just two hours with your call tracking system's support teamā¦
And work together to make sure youāre capturing data for:
Landing page URLs
Google Ad click IDs (gclid)
This small time investment can pay massive dividends in the future.
Bringing It All Together
When your CRM, call tracking, bedboard, and analytics are all working in harmony, you'll see:
Higher quality leads
Improved conversion rates
More efficient resource allocation
Better patient outcomes
Increased revenue
Ready to Take the Leap?
If you're excited by the potential of these tech upgrades, but feel overwhelmed by the idea of implementing themā¦
Donāt worry.
That's why TNT Growth exists.
We specialize in helping rehab centers like yours leverage cutting-edge technologyā¦
To dramatically improve patient acquisition and operational efficiency.
Our tech-driven growth program includes:
Custom Tech Integration: We'll design and implement a technology stack tailored to your center's unique needs.
Data Mastery: Transform raw data into actionable insights that drive admissions and improve patient outcomes.
Operational Streamlining: Automate repetitive tasks and optimize your workflows for peak efficiency.
Digital Marketing Amplification: Leverage your new tech capabilities to supercharge your online presence and patient acquisition.
Team Empowerment: We'll help train your staff to harness these powerful tools effectively.
We've helped rehab centers across the country revolutionize their operations, dramatically boost admissions, and make a more significant impact in their communities.
Don't let outdated tech practices hold your center back.
We'll analyze your current setupā¦
And show you how the right tech solutions can transform your rehab center into a patient acquisition powerhouse.